Tech

Influencers and followers need more protection, say MPs

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Posted: 10/05/22 - 00:05
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MPs are calling for more protection for social media influencers and the children who follow them.

The Digital, Culture, Media and Sport (DCMS) Committee says the growth of online culture has rapidly outpaced current employment and advertising regulations.

Their report details how some child influencers are at risk of exploitation.

They also warn that influencers are not complying with advertising rules.

DCMS Committee Chairman Julian Knight said: "If you dig below the shiny surface of what you see on screen you will discover an altogether murkier world, where both the influencers and their followers are at risk of exploitation and harm online."

I Call Bull: While i agree that children certainly need more internet protection i'm calling a big ol' bull on "influencers" needing it, if anything they need more regulation to stop them flogging fake goods and to stop them spreading fake news, something LCB has rallied hard against for many years now.

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5 Comments
15 days
2 upvotes
I mirror the comments here, protect children from exploitation
17 days
1 upvotes
Pushy parents making money out of their children needs regulating and dodgy influencers flogging me stuff does too
17 days
1 upvotes
Children need more protection but adult INFLUENCERS need more rules and governing to protect US from them.
17 days
4 upvotes
I think it is more the other way around, the public need protecting from some influencers greed.
18 days
4 upvotes
**amendment** I do also agree child influencers (Jeez, didn't even know those existed!) do need protection, mainly i'd guess from those pushing them in that direction in the first place.